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Asia Business Library

The Beer Market in Southeast Asia

Corporate Directions, Inc 4 April 2016

Southeast Asia (SEA), with its high economic growth and low alcohol consumptions compared to the developed world, coupled with a young population and emerging middle class, is a promising market for beer producers.  International giants such as Heineken, Carlsberg, and Kirin are aggressively expanding in SEA by acquiring dominant domestic brands and each other, as Heineken bought the remaining stake in its subsidiary Asia Pacific Breweries from Fraser and Neave (F&N) in 2012. At the same time, prominent local players are also making deals: Thailand’s Boon Rawd is in a joint venture with Carlsberg, while Thai Beverage acquired F&N in 2013.

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The Thai market to watch and their players: Generation Y – the driving force of consumption trends in Thailand

Corporate Directions, Inc 15 March 2016

We at CDI-Thailand discuss the various socioeconomic issues of Thailand and ASEAN related to Thailand’s noteworthy market and its players.
In this article, we would like to discuss the driving force of Thai consumers’ trend.

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The Café Market among 5 ASEAN Countries

Corporate Directions, Inc 27 February 2016

In recent years, there has been an accelerated growth in the ASEAN café market showing its potentials for local as well as international café brands to continuously exploit. In the region, five highlighted markets are Vietnam, Malaysia, Thailand, Indonesia and the Philippines, (hereunder referred as TIPMV) due to their dominance in sales value compared to others. Together, these five markets make up about 6.5 MUSD, an increase of 8% in 2014.

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ASEAN Industry Landscape – Snack Industry –

Corporate Directions, Inc 30 January 2016

ASEAN is an attractive market for snack producers due to its young and growing population base, strong economic prospects and under-development potentials. Within the ten ASEAN countries, Malaysia, Thailand, Indonesia, Philippines and Vietnam (hereunder referred to as “TIPMV”) are the most populous, accounting for more than 85% of the population of the region. Together, these five countries represent a 3.5B USD snack market growing at 11% a year in 2013.

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The Thai market to watch and their players -Cosmetics market-

Corporate Directions, Inc 23 January 2016

We at CDI-Thailand discuss the various socioeconomic issues of Thailand and ASEAN related to Thailand’s noteworthy market and its players. In this article we would like to discuss the rapidly growing cosmetics market.

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Human capital strategy in AEC era: free flow or controlled trickle?

Corporate Directions, Inc 17 December 2015

In this report, we will study the key points and challenges in the ASEAN labor market and investigate national policies in each country concerning free flow of skilled labor and the impact on businesses.

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